New · 2026 Collection
Unleash the warmth
of your backyard.
Architectural fire tables, bowls and smokeless pits — hand-cast in glass-fibre reinforced concrete for the modern outdoor space.
The signature pieces
Cast in GFRC.
Built for weather.
Every Prime piece is hand-poured in glass-fibre reinforced concrete — stronger than traditional cast stone, roughly half the weight, and engineered to weather decades of seasons outdoors.
Explore the craftWhat is GFRC — and why it’s the right call
GFRC is Glass-Fibre Reinforced Concrete — concrete strengthened with fine glass fibres instead of steel rebar. It’s the same material architects specify for modern building façades, and it gives you the beauty of hand-poured concrete at roughly half the weight, without the cracking, rusting and chipping that plague ordinary fire-pit materials.
| GFRC (Prime) | Cast concrete | Cast metal | Natural stone | |
|---|---|---|---|---|
| Weather & frost | Excellent — built for it | Cracks in freeze–thaw | Steel rusts; alloy ok | Excellent |
| Weight | Light — ~½ of concrete | Very heavy | Light | Extremely heavy |
| Cracking over time | Highly resistant | Prone to cracking | Dents & corrodes | Can chip |
| Shapes & finishes | Sculptural · 9 finishes | Limited, bulky | Many, industrial | Limited shapes |
| Premium feel | Hand-cast concrete look | Raw / utilitarian | Manufactured look | Premium but uniform |
| Lifespan | Decades | Years if sealed | Varies | Decades (costly) |
Built for the outdoors
Shrugs off sun, rain and frost where standard cast concrete cracks and steel rusts — year five looks like day one.
The look, not the weight
The depth and texture of poured concrete at roughly half the mass — easier to place, ship and live with.
Sculptural by design
Cast into tapered, pleated, architectural forms in nine hand-applied finishes — impossible in stone or metal.
Built for the long evening
Real flame, hand-cast concrete, and the kind of glow that keeps everyone outside an hour longer.
See the collection
